Zumba® Wear Juniors - Branding, 2018

I created this identity for the highly anticipated launch of Zumba® Wear Juniors apparel collection. Assets included logo, homepage takeover, launch email, social media posts and stories with animated icons in fun and playful colors alongside photographs of models and apparel.

Landing Page

Email Journey

Campaign Photography + Graphics

Homepage Banners

Product Laydowns

Social Media Posts